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RIGID Industries vs Rough Country

We stock both. RIGID Industries runs to 266 parts and Rough Country to 5,563, and they meet in 5 categories. Everything below is counted from our own shelf at the moment you loaded this page.

Rough Country prices are the manufacturer’s minimum advertised price, so every dealer shows the same number. RIGID Industries is priced by us. Comparing the two is a comparison of ranges, not of discounts.

Where they compete

CategoryRIGID IndustriesRough Country
StockMedianStockMedian
Pod & Cube Lights178$494.99222$114.95
Light Bars49$1,399.99192$234.95
Mounts & Brackets15$139.9945$29.95
Wiring & Switches320$29.95
Fog Lights16$560.493$239.95

Median price of what we hold in each category, not a like-for-like part match. A brand that sells mostly premium kits will read higher than one that sells mostly entry kits, and that is a real difference between the two ranges rather than a markup.

More on each: RIGID Industries prices · Rough Country prices · everything RIGID Industries competes with